1998 promises to be "the Year of E-Commerce" the year when the buying and selling of goods and services online take off, when small as well as large businesses have access to e-commerce solutions, when online competition heats up for every type of e-product and service, and when increasing numbers of Web-centric businesses come to rely more and more on e-commerce for their revenues. |
The reasons why? Convenience for the viewer. Cost-effective distribution for the marketer. And the voracious need for income by Web sites still waiting for online advertising revenues to materialize at the desired level. |
Behind the scenes, new technologies are playing key roles in enabling e-commerce and fueling its explosive growth. This program looked at several of these and how they are transforming the use of the Web for both businesses and their customers. |
Panelists:
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Laura Berland, Executive Vice President, ORB Digital Direct (www.orb.net) |
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Owen Davis, Managing Director and Founder, Thinking Media Corporation (www.thethinkingmedia.com) |
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Mark Jeffrey, Co-Founder and VP, The Palace, Inc. (www.thepalace.com) |
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Stephen D. Messer, Chairman and CEO, The LinkShare Corporation (www.linkshare.net) |
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Moderator Daniel Bases, reporter, Reuters |
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DATE: |
Wednesday evening, May 27, 1998 |
PLACE: |
Chase Manhattan Bank, 270 Park Ave. (47th St.), NYC. 11th Floor |
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